KNIGHTSTOWN, Ind. — The Farm World Expo is proud to partner with Farm Credit Services of Mid-America as the title sponsor for the 2008 Farm World Expo. Combined, Farm Credit Services and Farm World will reach more than 100,000 agricultural-related contacts in preparation of this year’s show.

The Farm World Expo expects attendance to exceed that of previous shows. An extensive marketing plan is being developed using multiple media platforms.

“The Farm World Expo is the perfect venue for getting our lending staff in front of our current customers and that’s the No. 1 reason why we are serving as title sponsor,” said Dick Poe, senior vice president of Farm Credit Services of Mid-America in Indiana. “But another important reason for us to be involved in this event is that it gives us an opportunity to familiarize those who have an interest and desire to live or work in rural America with the products and services Farm Credit can offer them.”

Hobby and smaller acreage farmers are a growing segment of the ag community. The Farm World Expo plans to reach out to these producers with general interest events, as well as ag-only related events.

Including nutrition seminars, landscaping clinics, dog agility events and country lifestyle related products and services, the Expo will have something to interest anyone who stops by.

“Our primary audience is obviously farm producers, but a growing segment for our company is hobby or part-time farmers,” Poe added. “We can think of no better way to support rural America and agriculture than through an event that appeals to such a wide array of producers whether they farm 5,000 acres or 50 acres or somewhere in between.”

Centrally located, the 2008 Expo will take place in Lebanon, Ind. at the Boone County Fairgrounds on Sept. 4-6.

Farm World Expo admission is free for attendees and a full schedule of events, updated regularly, can be found at www.farmworldexpo.com

This farm news was published in the May 7, 2008 issue of the Farm World, serving Indiana, Ohio, Illinois, Kentucky, Michigan and Tennessee.